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Apodaca Group

Covering the ultra music festival of the Peninsula.

Experience the mix of beat, lights and emotion in this dynamic festival video.

The Challenge

Apodaca Group stands out as an innovative company in the organization of events with the most popular bands of the time. This time they put together quite a lineup for the 2022 edition of Tecate Peninsula, and our video production company was set to capture de ultra music festival video producing an aftermovie just as impressive and full of emotion.

The Strategy

We had to create a shot list including artists, brands and crowd experience, so we prepared our camera crew for this ultra festival video.

The Results

Published on October 18 2022, the aftermovie reached 16.5 million views in just one week. The film was able to help attendees relive their emotions of the festival, as well as convey the same excitement for the millions who couldn’t attend.

Behind The Scenes


DIRECTOR: Alan Mojica

PRODUCER: Stephanie Vega

DP: Magdalena Ceja

AC: Alonso Bujanda

EDITOR: Abril Cosmic

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