Plump
To create a fashion film commercial for PLUMP SKIN, a Korean beauty and skin care brand, leader in technology and innovation. The goal was to communicate how effective their products are, as well as telling the story of how their cosmetics work for all kinds of skin problems, becoming a "must have" in every skin care routine.
Our production team researched for perfect styling for a fashion film commercial. The styling was inspired by futuristic trends, even some of the wardrobe was custom made for the cast. (the plump-blue dress that resembles comfort and a cloudy mood).
The choreography demanded DP Alejandro Mendivil to level up to Daniela, the professional dancer in our cast. Her moves were quick and swift, so we had to capture and follow her through the light spot.
The Fashion film commercial was created for the beauty brand’s portfolio, to show its diverse products and show people they can be part of their every day skin care routine.
DIRECTOR: Alejandro Mendivil / Vipo
DP: Alejandro Mendivil
AD: Alan Mojica
AC: Ulises Ortiz
PRODUCER: Betty Encinas
ART DIRECTOR: Giselle Teran
EDITOR: Alex Vega
MAKING OF: Magdalena Ceja
ART ASSISTANT: Victor Coronado
STYLIST: Sarahí Ruiz
STYLIST ASSISTANT: Nina Fierros
HAIR STYLIST: Gaby Encinas
CHOREOGRAPHER: Daniela Urias
MUA: Ximena Samaniego
STILL PHOTOGRAPHY: Kaby
AP: Sofia Felix
AP: Luis Fernando Molina
AP: Mariana Davila
AP: Ivan Roman
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