El Berraco
El Berraco is a latin seafood restaurant in Tucson AZ. They were looking to create an ad that would drive visitors to the restaurant who they could turn into loyal customers by charming with their service and delighting them with their food and theme.
The submarine-theme became the core of our narrative, as it enabled us to immerse the viewer into a submarine-ish mood, which then transitions into the whole restaurant experience, highlighting the cooks' skills and the welcoming environment for customers of all ages.
This was the video used in El Berraco's advertising campaign, which broke their sales record in the first four weeks of launching.
DIRECTOR: Alan Mojica
AD1: Eduardo de la Cruz
AD2: Alejandrina Bonillas
DP: Alejandro Mendivil
AC: Magdalena Ceja
PRODUCER: Betty Encinas
ART DIRECTOR: Elisa Otero
EDITOR: Magdalena Ceja
PHOTOGRAPHER: Jorge Pinto
MAKEUP: Meme Garcia
STYLIST: Meme Garcia
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